
what we do.
CE Brothers are an extension of your sales, marketing, go-to-market and account management teams.
At CE Brothers, we don’t just open doors—we build bridges between the world’s best consumer electronics brands and the markets they’re meant to thrive in.
With centuries of combined leadership experience in the Consumer Electronics industry, our team knows the landscape inside and out.
We’ve been on both sides of the table, brand builders and market makers - and we’ve turned that deep expertise into a global sales engine that works.
market readiness evaluation
For startup, scale-up, or established brands looking to expand into new global markets, we assess your market fit, product readiness, pricing strategy, and marketing materials. Our consultative approach identifies key areas for improvement to enhance your success.
insights and market analysis
Leveraging our local resources, we conduct detailed market analysis to assess market size, growth potential, customer pain points, and consumer demand while mapping out the competitive landscape across various retail channels. This insight enables us to develop data-driven strategies that position your brand for success in new markets.
strategy development
This is the space to introduce the Services section. Briefly describe the types of services offered and highlight any special benefits or features.
partner evaluation & introduction
Finding the right retail and distribution partners is critical to a successful market entry. We identify and evaluate potential partners that align with your brand’s goals, ensuring they have the right market reach, expertise, and capabilities to drive sales. Our team facilitates introductions and relationship-building, guiding you through contract negotiations, pricing structures, and terms of trade to secure agreements that maximize profitability and efficiency.
market launch
With our deep industry knowledge and network, we help establish strong, strategic partnerships that set your brand up for sustained success. We collaborate with brands, distributors, and retailers to ensure a seamless product launch, maximizing brand visibility and driving revenue growth. From strategic planning to execution, we provide the support needed to navigate retail channels, optimise promotions, and establish a strong market presence.
account management
After launch, we provide hands-on account management to ensure your brand continues to thrive. Acting as an extension of your team, we manage relationships with distributors and retailers, oversee inventory and sell-through performance, and implement strategies to optimize promotions and pricing. By continuously monitoring market trends and sales data, we identify opportunities for growth and efficiency, helping to maximize revenue and long-term success.
why us.
Speed to Market: We move fast, without sacrificing quality
Strategic Focus: We’re not volume pushers—we’re brand builders
End-to-End Sales Support: From pitch to purchase order, we manage it all
Global Yet Personal: We combine global scale with a local, hands-on approach